TORONTO, DECEMBER 15, 2020 – The Hope for the Holidays virtual auction presented by CSN Collision Centres kicked off on Thursday December 3rd with a one-hour livestream hosted by Canadian IndyCar driver and CSN Brand Ambassador James Hinchcliffe. The outstanding livestream event was a sign of things to come for CSN and Make-A-Wish as prizes and donations flowed in support of wish kids across Canada.
Fueled by the inspiration of the cause: providing support for children in Canada suffering from critical illnesses, CSN Collision Centres and their industry partners brought hundreds of prizes to the auction that did not disappoint. Offering everything from high-end electronics to golf packages in Muskoka, VIP Toronto Maple Leafs and Toronto Raptors experiences, and everything in between, the items auctioned showed just how committed the owners of CSN and their industry partners were to generating a substantial donation for their charity of choice.
“It was our incredible collision centre owners and our industry partners that made this event so successful. Without their inspiration, passion, and generosity this would not have happened,” said CSN’s Director of Marketing and Communications, Ashley Thorpe.
In addition to the astounding prize pool there was an unbelievable amount of support during the livestream through direct donation towards Make-A-Wish. An integral part of the $95,000 raised through the campaign was a feature on the hopefortheholidays.com website that allowed donations to be made directly towards a child’s wish. “We were able to grant wishes for room makeovers, shopping sprees, and video gaming experiences all in real-time during the livestream and this means we have made children’s wishes come true just in time for the holidays.” said Thorpe.
The highlight of the night came at the conclusion of the livestream when CSN brand ambassador and Hope for the Holidays host, James Hinchcliffe spoke to a wish kid named Logan – a 17-year-old car lover from Fredericton, New Brunswick – about his dream of having a racecar experience. If the 2021 Honda Indy in Toronto takes place and visitors are allowed, Logan will join James Hinchliffe for a full access VIP race experience!
“Seeing Logan’s face when he learned his wish was being granted was the perfect way to end the event and it’s why we are so appreciative and grateful to be partnered with Make-A-Wish and get the opportunity to grant life changing wishes to kids who need some hope this year.” said Thorpe.