Breaking Boundaries at the BMW CCRC Conference in California

In February, industry representatives across North America showed up for the BMW Conference in Palm Springs, California. Shop owners and managers, vendors, and BMW employees came together to discuss moving the industry forward in innovative and sustainable practices.

At the event, BMW announced its move to expand its Restricted Parts Program in Canada to include select aluminum and carbon fibre components, thus ensuring the highest repair and maintenance standards for BMW vehicles.

Following the insightful sessions, attendees enjoyed an awards banquet and a gala evening, which provided an opportunity for all attendees to network.

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